Tiger Woods
is perhaps the most famous, and most dominant, athlete in the world today. The
32-year-old golfer with the multicultural background he once proudly described
as "Cablinasian"
has somehow accomplished the impossible: made golf on a Sunday must-see TV.
Woods is a
trailblazer and already a legend for his ability to perform when the spotlight
is at its hottest. But he has also established a reputation for reticence when
confronted with the real world off the greens. For all his cultural capital,
Woods has refused to take stands on issues that should hit close to home, such
as restricted golf courses, or even when the Golf Channel's Kelly Tilghman suggested young PGA players "lynch him in a
back alley" in a "joke" about how they might overcome his
dominance. Tiger has largely maintained the tight-lipped silence of a
Benedictine monk.
After the
lynching comment, ESPN's Scoop Jackson became so frustrated with this
disciplined quietude he wrote,
"Because of who he is, Tiger Woods has the power to make people listen.
Not just hear his words - but embrace what he has to say... It's a stand he needs to take because people who change the world eventually
have to take stands. Whether strong or silent, good or evil, they take stands
not to prove their beliefs, but to rectify a situation or condition."
His
defenders have always said that behind the scenes Woods has been an agent for
change, and that he shouldn't be criticized just because he does his good deeds
without media fanfare. They say he wields that influence through his non-profit Tiger
Woods Foundation. Go to the website, and a virtual Woods walks right onto your
screen and welcomes you to a place where "kids can achieve anything."
The site boasts: "more than 10 million young people have benefited from
the Tiger Woods Foundation since its inception in 1996. What started out with
limited access throughout America, now reaches out to young people around the
world."
Yet now the
Foundation is "reaching around the world" in a way that has human
rights activists concerned about a business partnership that smells like
sulfur.
The Tiger
Woods Foundation has entered into an extensive five-year partnership with
Chevron Corporation, with the oil and energy giant becoming the title sponsor
of the Tiger Woods Foundation World Challenge Golf Tournament.
"Chevron
has a track record and a commitment to bettering the communities where they
operate," Woods said in a press release on April 3. And Chevron's
executive vice president chimed in, "Chevron, Tiger and the Tiger Woods
Foundation share similar values... as well as a deep commitment to make a
difference in local communities."
Ka Hsaw Wa, co-founder and executive
director of EarthRights
International, wrote in an
open letter to Woods, "I myself have spoken to victims of forced labor,
rape, and torture on Chevron's pipeline - if you heard what they said to me, you
too would understand how their tragic stories stand in stark contrast to
Chevron's rhetoric about helping communities." |
They have
certainly "made a difference in local communities," but it's nothing
they should be bragging about, and certainly nothing with which Woods should
want his name attached. Chevron is in full partnership with the Burmese
military regime on the
Yadana gas pipeline project,
the single greatest source of revenue for the military, estimated at nearly US$1
billion in 2007, nearly half of all the country's revenue. These are the same
people who are blocking international aid workers from assisting the victims of
Cyclone
Nargis. The death toll has been estimated at
78,000, but this number can explode as disease spreads and help isn't allowed
through the military lines. Even the US State Department has called the actions
of the government "appalling."
Ka Hsaw Wa, co-founder and executive
director of EarthRights
International, wrote in an
open letter to Woods, "I myself have spoken to victims of forced labor,
rape, and torture on Chevron's pipeline - if you heard what they said to me, you
too would understand how their tragic stories stand in stark contrast to
Chevron's rhetoric about helping communities." ERI's request to meet with Woods or someone from the foundation has been met with
silence.
But while
the Burmese junta's crimes are localized in South-east Asia, Chevron is global.
Lawsuits have been issued against Chevron's toxic waste dumping in Alaska,
Canada, Angola, California. Then there's the matter of
18 billion gallons of toxic waste the company has been accused of dumping in
the Amazon.
In a US
District Court in San Francisco, the case of Bowoto v. Chevron, Nigerian plaintiffs have accused Chevron of actually arming and
outfitting Nigerian oil security forces to shoot and kill protesters. Judge
Susan Illston has refused to dismiss the case
because, as Democracy Now! recently reported,
"evidence show[s] direct links to Chevron officials."
When
pressed for comment, Tiger Woods Foundation President Greg McLaughlin issued
this statement to me: "The Foundation's vision is to help young people
reach their full potential. All our partners share in this vision, allowing us
to make a positive impact in millions of young lives." That response, to
very serious and very direct charges, is the golf equivalent of a triple bogey.
President
McLaughlin should think more seriously about what Chevron is and what they do:
they pollute, they destroy, they conspire with dictators, and heaven help
anyone who gets in their way. Now they want to burnish their "brand"
by partnering with Tiger Woods. Tiger's late father, Earl, once said of his son, "He will transcend this game... and bring to the
world... a humanitarianism... which has never been known before. The world will
be a better place to live in... by virtue of his existence... and his presence."
The
partnership with Chevron makes a mockery of Earl Woods's hopes.
To use an
analogy from a different sport, the ball is now in Tiger's court. Will he allow
himself to be tamed by corporate interests, or will he roar?
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Note:
Dave Zirin is the author of Welcome to the Terrordome: The Pain,
Politics and Promise of Sports (Haymarket Books, 2007). He is
also the author of "The Muhammad Ali Handbook" (MQ Publications)
and has also gotten himself a blog site, www.myspace.com/edgeofsports,
which he invites you to visit. His book, "What's My Name Fool?
Sports and Resistance in the United States," is also in stores.
You can receive his column, Edge of Sports, every week by emailing edgeofsports-
subscribe@zirin.com. Dave
says: "I love writing this column but can only
continue with this work if people buy the books. We have a lot
of mouths to feeds in this house (and about three of them are
mine). If
you believe in progressive, iconoclastic sports writing please
pick up a copy of Welcome To The Terrordome. If you believe in
being part of a project to "tear down the Terrordome,"
pick up five and give them to the apolitical sports fans in your
life. The only way ideas like this spread are from the bottom
up. And if you want to sound off on the article, please take the
time to visit and post a comment at http://edgeofsports.com/2008-02-26-328/index.html.
Other articles by Dave Zirin:
Refocusing Olympic Protest
Crackdown: China's Brutal Olympic Echo
Chavez Challenges Baseball
The Fall Of Marion Jones, Inc.
Why Michael Vick Is Not A Fascist
When Domes Attack
The Unforgiven
The Meaning Of The Sports Spectacle
Clown Prince Of Bizarro World
No Scapegoats: The Other Side Of Hip-Hop
(co-written with Jeff Chang)
Muhammad Ali:
The Greatest Anti-War Protestor
Pimping Mike Tyson
Pat Tillman's Brother Breaks His Silence
The Passing Of Peter Norman
When Fists Are Frozen
Why Today I Wear My Zidane Jersey
Hey Guys, It's Not A War
Using Soccer To Kick Iran
Why Did Pat Tillman Die?
Why Pat Tillman's Parents Are No Longer Silent